Redesign Your Squarespace Website
with Clarity, Strategy and Style
If your current Squarespace website feels outdated, cluttered, hard to navigate, or no longer reflects your business, a strategic redesign can make a huge difference. I help businesses in Sydney, the Hills District, Parramatta surrounds, and across Australia redesign their Squarespace websites so they feel more polished, professional, and effective.
Hey, I’m Kelly, your designer
Table of Contents
How It Works
What’s Included?
Timeline and Investment
Why choose me?
Nice to meet you
Why This Approach Works
Still Not Sure If This Is The Right Fit?
What Happens Next?
A Few Other Costs to Keep in Mind
Frequently Asked Questions
Enquiry Form
Is It Time to Redesign Your Squarespace Website?
This is probably the right fit if:
✓ Your website no longer reflects the quality of your business
✓ The design feels dated or inconsistent
✓ Visitors are getting lost or not taking action
✓ Your content feels messy or hard to navigate
✓ Your site was DIY’d and has outgrown you
✓ You are rebranding or evolving your offer
✓ You want a cleaner, more strategic user experience
How My Squarespace Redesign Process Works:
Redesign pages convert better when the process is clear.
1. Send through your enquiry
Fill out the enquiry form below with a few details about your website, business, and what you’d like support with.
This gives me a high-level understanding of your goals and whether the Growth Package is the right fit.
2. Clarify your goals, structure, and direction
If the package feels aligned, I’ll recommend a suitable scope based on the areas you’d like support with.
This may include improvements to clarity, SEO, layout, navigation, mobile experience, branding, or overall website flow.
3. Lock in your project
Once we’ve agreed on the scope, I’ll send through your proposal, agreement, timeline, and invoice to officially secure your project.
Detailed strategy, recommendations, and implementation planning happen after your project is confirmed.
4. I make the updates
Once everything is approved, I’ll begin refining and improving your website strategically and intentionally.
Depending on the agreed scope, this may include updates across key pages, SEO improvements, mobile optimisation, layout refinements, and more.
5. Review, refine, launch, and hand over with support
You’ll have the opportunity to review the updates and request final refinements before everything is wrapped up and ready to go live.
Once your website is launched, I’ll provide personalised screen recordings to help you confidently manage and update your site moving forward.
You’ll also receive 14 days of post-launch email support for any questions, small tweaks, or technical hiccups that pop up along the way.
What Changes in a Redesign?
What’s Included in a Squarespace Redesign:
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We’ll work on 5 key pages, looking at everything from structure, clarity and flow with a strategic layout so visitors can easily find what they need.
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Cleaner navigation, stronger page flow, and a website that is easier for visitors to move through.
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A refreshed, professional look that feels aligned with your brand and gives your business more credibility.
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Improved hierarchy, clearer messaging, stronger headings, and a more strategic layout for your content.
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Page titles, meta descriptions, image optimisation, structure improvements, and careful attention to preserving search visibility during redesign.
Squarespace specifically advises using best practices to reduce SEO disruption when redesigning or rebuilding a site.
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A redesign that works beautifully across desktop, tablet, and mobile.
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Thoughtful code or functionality improvements where they genuinely add value.
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If you don’t already have one, your error page is a small detail that adds polish and professionalism.
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Content supplied by you or your legal provider, I’ll handle the setup.
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So you can confidently update and maintain your redesigned Squarespace website yourself.
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For any technical questions once your site is live.
Can You Change Template on Squarespace?
Sometimes what clients call a “Squarespace change template” is really a redesign, restructure, or visual overhaul.
If your site is on Squarespace 7.0, it may be possible to switch templates. If your site is on Squarespace 7.1, Squarespace does not allow true template switching, but you can still achieve a major redesign through layout, styling, structure, and content changes.
Squarespace Redesign Services in Sydney and Surrounding Areas
I redesign Squarespace websites for businesses in Sydney, including Castle Hill, Baulkham Hills, Kellyville, Norwest, Bella Vista, Rouse Hill, Parramatta, North Parramatta, Westmead, Carlingford, Winston Hills, Epping, and nearby areas. I also work with clients across Australia and internationally.
Timeline & Investment:
Timeline:
Typically 3–5 weeks, depending on your readiness and content.
Investment:
Starting from $3,995 AUD
Final investment may vary depending on functionality, page count, and overall project scope.
50% due upfront, and the remaining balance due prior to launch.
Why choose me?
“Within a few weeks of our work together, my site was ranking number one… I am so impressed with Kelly’s knowledge and professionalism.”
— Doula, Kelly Allen
“Kelly transformed my out-of-date website. She’s a joy to work with - creative, patient and awesomely efficient. I can’t recommend her highly enough.”
— Author, Suellen Dainty
“Kelly is incredibly professional, detail-oriented, and an absolute pleasure to work with. Her expertise and dedication made all the difference!”
— Accountant, Mel Hevey
Kind words from previous clients I’ve had the pleasure of working with.
Why This Approach Works
Instead of starting from a blank page, we use a proven structure that’s designed to work:
This means:
✓ Less back-and-forth
✓ Faster progress
✓ A clearer, more strategic website
You’re not figuring everything out from scratch — you’re building on something that already works, tailored to your business.
Still Not Sure If This Is The Right Fit?
● Need something simple to get started? → Choose The Foundation Website
● Looking for a polished, strategic website without going fully custom → You’re in the right place
● Ready to go all in and want it done quick sticks? → Choose Website in a Week
● After something more bespoke and custom? → Contact me here
What Happens Next:
Send through your enquiry below
Fill out the form below with a few details about your business and what you’re looking for. You don’t need to have everything figured out, just enough to get us started.
I’ll review your enquiry and get back to you
I’ll take a look at your enquiry and make sure the Signature Website is the right fit.
From there, I’ll guide you through the next steps to get started, including an onboarding form.
If you’d prefer to talk things through first, you’ll also have the option to book a quick call.
Lock in your project
Once you’re ready, you can lock in your project with a deposit.
From there, I’ll guide you through exactly what’s needed so we can begin smoothly and without any overwhelm.
We get started
Once everything’s in place, I’ll begin designing and building your website, keeping things clear, simple, and collaborative along the way.
A Few Other Costs to Keep in Mind:
I want you to feel clear and confident about the investment involved in your website, including the bits outside the build itself.
Below are a few additional costs to keep in mind, so you know exactly where everything stands from the beginning.
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Your domain (website URL) is usually your business name, for example, mine is lookingglasscreative.co.
If you don’t have one yet, I can organise your first year free. After that, they’re typically around $25/year (as a rough guide).
Already have a domain? No problem. I can connect it to your new site or transfer it to Squarespace to keep everything in one place.
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All Squarespace plans include fully managed cloud hosting and SSL.
The Core plan* is AUD $336/year or AUD $39/month. You’ll save 28% by paying annually, and I can also offer 20% off your first year when you sign up through me.
*This plan allows me to custom-code your website and create a bespoke site, just for you.
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Show your customers you mean business by sending emails from your domain eg, hello@mywebsiteurl.com or joan@mywebsiteurl.com.
Get your first year free if you set up and connect Google Workspace through Squarespace. After that, on the Business Starter plan, you’re looking at AUD $9.90 per month. If you need help setting up your email account, give me a shout.
It’s not obligatory, but think about it: if your customer emails you, what email are you contacting them back on?
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What you need:
Privacy Policy - Your site collects data (contact form, newsletters sign-ups & Google Analytics). You’re required to have a privacy policy so people understand how their data is being used & so that they may opt out.
Website Terms and Conditions (optional, but recommended)- Not just for selling items, it's about protecting the content, e.g. articles, images, etc, that would be deemed your intellectual property and the ability to use testimonials any way you see fit.
See Foundd Legal Prices* →
See Easy Legal Template’s Prices →*This is an affiliate link. I may earn a commission if you sign up using this link, at no cost to you. For further information, please see my affiliate page.
The Signature Website Frequently Asked Questions:
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Most Signature Website projects take around 3–5 weeks, depending on your readiness, content, and overall scope.
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I build exclusively on Squarespace 7.1. It’s a flexible, user-friendly platform that’s easy for you to manage once your website is live.
If your current website is on an earlier version of Squarespace (7.0), I can also help migrate your website across to 7.1 as an additional service.
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No, not necessarily, but having your content prepared (or mostly prepared) before the project begins helps everything run much more smoothly.
I’ll guide you on what’s needed during onboarding. You’ll be sweet.
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Absolutely. If you need additional pages or more advanced functionality, we can chat about the costs, what’s possible and whether this package is still the best fit.
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Sort of. It’s tailored to your business and brand, but built using a proven structure designed to keep the process streamlined, strategic, and less overwhelming.
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If you’re ready to move quickly and want a more intensive, fast-tracked experience, my Website in a Week package may be a better fit.
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Yes! Squarespace is designed to be user-friendly, and I’ll provide personalised walkthrough videos so you feel confident making updates after launch.
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Projects are split into two payments, with 50% due upfront and the remaining balance due prior to launch.
If you need a different arrangement, feel free to reach out, I’m always happy to chat through what’s possible.
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No stress! Fill out the enquiry form and I’ll help guide you toward the best fit for your business and goals.
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That’s completely okay, you don’t need to have everything figured out before enquiring.
Part of my role is helping you clarify what your website actually needs, what pages will work best for your business, and how everything should flow together.
You don’t need all the answers before we begin, just a starting point.