Looking Glass Creative Website Design Packages
Whether you’re starting from scratch, refining an existing website, or ready for a complete redesign, there’s a clear next step for you here.
Which package is right for you?
Choose:
Foundation if you’re just getting started
Choose:
Signature if you want a polished website with a guided process
Choose:
Redesign if your current website no longer reflects your business
Choose:
Website in a Week if you want a fast-tracked VIP experience
No two businesses are the same, which is why I offer a range of website design packages to suit businesses at different stages.
Whether you need a strategic starting point, a polished new website, a redesign, or support improving what you already have, I’ll guide you through the process clearly, collaboratively, and without the overwhelm.
The Foundation Website
Best for:
New businesses, side hustles, or anyone needing a simple strategic starting point.
Includes:
1-3 pages or small website
Strategic structure
SEO foundations
Mobile optimisation
Investment:
Starting from $1,950 + GST AUD
The Signature Website
Best for:
Businesses ready for a polished, professional online presence without the overwhelm of a fully custom build.
Includes:
Up to 5–6 pages
Strategic structure
Customised design
SEO setup
Guided process
Investment:
Starting from $3,995 AUD
Website Redesign
Best for:
Businesses with an existing website that no longer reflects where they are now.
Includes:
Strategic redesign
Improved user experience
Modernised layouts
SEO and structure refinement
Mobile optimisation
Investment:
Starting from $4,495 AUD
Website in a Week
Best for:
Businesses ready to move quickly with a focused, high-touch website experience.
Includes:
VIP intensive build week
Strategic design
SEO setup
Mobile optimisation
Launch support
Investment:
Starting from $4,995 AUD
A Few Other Costs to Keep in Mind:
I want you to feel clear and confident about the investment involved in your website, including the bits outside the build itself.
Below are a few additional costs to keep in mind, so you know exactly where everything stands from the beginning.
-
Your domain (website URL) is usually your business name, for example, mine is lookingglasscreative.co.
If you don’t have one yet, I can organise your first year free. After that, they’re typically around $25/year (as a rough guide).
Already have a domain? No problem. I can connect it to your new site or transfer it to Squarespace to keep everything in one place.
-
All Squarespace plans include fully managed cloud hosting and SSL.
The Core plan* is AUD $336/year or AUD $39/month. You’ll save 28% by paying annually, and I can also offer 20% off your first year when you sign up through me.
*This plan allows me to custom-code your website and create a bespoke site, just for you.
-
Show your customers you mean business by sending emails from your domain eg, hello@mywebsiteurl.com or joan@mywebsiteurl.com.
Get your first year free if you set up and connect Google Workspace through Squarespace. After that, on the Business Starter plan, you’re looking at AUD $9.90 per month. If you need help setting up your email account, give me a shout.
It’s not obligatory, but think about it: if your customer emails you, what email are you contacting them back on?
-
What you need:
Privacy Policy - Your site collects data (contact form, newsletters sign-ups & Google Analytics). You’re required to have a privacy policy so people understand how their data is being used & so that they may opt out.
Website Terms and Conditions (optional, but recommended)- Not just for selling items, it's about protecting the content, e.g. articles, images, etc, that would be deemed your intellectual property and the ability to use testimonials any way you see fit.
See Foundd Legal Prices* →
See Easy Legal Template’s Prices →*This is an affiliate link. I may earn a commission if you sign up using this link, at no cost to you. For further information, please see my affiliate page.
Website Design Packages FAQs
-
A good starting point is thinking about where you’re currently at.
If you’re starting from scratch and want something simple and strategic, Foundation may be the best fit.
If you’re ready for a polished, professional website with a guided process, Signature is likely the right choice.
If you already have a website that feels outdated or no longer reflects your business, a Redesign may be the better option.
If you’re ready to move quickly and want a fast-tracked experience, Website in a Week is designed for that.
If you’re still unsure, feel free to get in touch. I’m always happy to help guide you toward the best fit.
-
Both packages are designed to create a polished, strategic website; the biggest difference is the timeline and experience.
Website in a Week is a focused, fast-tracked intensive completed over one dedicated week, while Signature follows a more flexible timeline with a little more breathing room throughout the process.
-
Signature is designed for new website builds using a proven structure and guided process.
A Website Redesign is focused on improving and restructuring an existing website that no longer reflects your business, goals, or audience.
-
Absolutely. Many businesses start with a Foundation Website and later expand into a Redesign as their business grows.
Your website should be able to grow with you.
-
I build exclusively on Squarespace 7.1. A flexible, user-friendly platform that’s easy to manage once your website is live.
-
Projects are typically split into two payments, with 50% due upfront and the remaining balance due prior to launch.
If you need a different arrangement, feel free to get in touch, and we can chat through what’s possible.
-
That’s completely okay.
You don’t need to have everything figured out before enquiring, but having your content prepared (or mostly prepared) before your project begins helps everything run much more smoothly.
I’ll guide you through what’s needed during onboarding.
-
Absolutely. Many of the redesign projects I work on are websites built by someone else or DIY websites that no longer reflect the business properly.
-
No stress!
Once you enquire, I’ll review your goals, website (if you have one), and what you’re hoping to achieve before recommending the package that feels like the best fit.
-
Yes. Squarespace is designed to be user-friendly, and I’ll provide personalised walkthrough videos so you feel confident making updates after launch.
Optional Add-Ons & Other Services:
Pick ‘n’ Mix
Need additional pages, copywriting or extended SEO?
Optional additions are scoped clearly before booking so your timeline stays calm and realistic.
-
For clients who need more than the standard page set.
Extra Page
$200–$450 per pageExamples:
• Additional service page
• Portfolio page
• Case study page
• FAQ pagePrice depends on the type of page and the extent of the content.
-
Some clients struggle with writing their content; I can help.
Content Refinement & SEO Optimisation from $450
Includes:
• editing existing copy
• strengthening headlines
• improving structure
• SEO keyword integrationIf you need help with all the copy for your website, I highly recommend hiring a copywriter. I can personally recommend Kelly at wordified.com.au
-
Perfect for clients who want stronger search visibility.
$690 - for up to 6 existing pages
Includes:
• keyword guidance
• on-page SEO optimisation
• meta titles + descriptions
• image optimisation
• Google Search Console setup -
$350
Includes:
• blog layout styling
• category setup
• upload of first 3–5 posts
• formatting images
• SEO set up and push to the Search Console -
Online Shop Setup
from $690Includes:
• shop page setup
• product upload (up to 8 items)
• payment gateway integration
• SEO set up and push to the Search Console & Merchant Centre -
Power Hour Training
$190Includes:
• 60-minute Zoom
• walkthrough of site management
• Q&A -
$390/month
Includes:
• updating images
• broken link checks
• SEO suggestions
• small content edits
• testing of forms on the website
• pages resubmitted to Google Search Console
• SEO Report - Tracking your progress and helping to show you what you need to work on